Pandemic Food causality — Trader Joe’s High-Fiber Cereal?

Healthier foods — that is those low in salt, fat and sugar, have been disappearing off store shelves during the pandemic, as I wrote here. By now though, you’d think we’ve seen the last of disappearing healthier foods. Not quite.

Fiber One has more fat, calories and salt than TJ’s High-Fiber Cereal, but today it was my only choice, at $6.99 a box, more expensive than TJ’s as well.

I went to two different Trader Joe’s in the northern suburbs of Chicago today only to find they had no Trader Joe’s High-Fiber cereal. At both, I was told it was not available at this time. That’s been a code in the past for times Trader Joe’s was dropping, like its salt-free marinara sauce.

The manager at the second store I visited, in Glenview, Il., told me it would be back in a day or two. I wondered where he would put it since the cereal section of the store has shrunk and been moved to the very back. There were no empty spaces for high-fiber cereal there.

I was forced to go to a mainstream supermarket and buy General Mills Fiber One, which has twice the fat and almost twice the salt per serving as does Trader Joe’s. It claims to have more fiber but getting that at the cost of more salt is not a trade I wanted to make.

We’ll see if this is just another case of a store ending sales of a lower-volume, healthier item and blaming the pandemic for it.

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