I don;t regularly shop at Whole Foods. I find the prices too high for the value delivered, given that it has so few low-salt, low-fat, low-sugar products on its shelves.
There used to be two low-fat cookie brands offered that I would go specifically to Whole Foods for, but both have disappeared from its shelves, for example.
Also, I find it frustrating that different Whole Foods carry different products so that I ahve to search out the few healthy offerings it does have. An example is the Localfolks brand I’ve blogged about in the past. Localfolks low-sodium ketchup is a must-have for me but I can only find it at one Whole Foods store in a neighboring suburb, rather than the two Whole Foods that are in my town.
So I was at that neighboring Whole Foods recently to stock up on LocalFolks and I decided to scan the aisles to see what other low-salt items I coudl find, and what deals I could find in that high-priced environment. I discovered soem items were on sale — but only for Amazon Prime members. Amazon owns Wholoe Food these days and seems to be struggling to find synergies. These meber-only sales are one fo those.
I’m a Prime member and have download the special Amazon Prime/Whole Foods app. I also carry my Prime credit card since at times there are deals for using that there as well.
My quest turned up two Localfolks low-salt barbecue sauce on sale, with an extra 10% off for Prime members, and a low-salt salad dressing on sale with the extra 10% off as well. I saved $6.73 on a $54.79 bill, roughly a 12% savings.
When I shop at traditional supermarkets, I normally aim to save at last 33% off of full prices, so 12% isn’t in that league. But it’s pretty good for a Whole Foods trip, a testament to smart shopping.